BRIEF: Distill our collective Canadian identity into a connected, shared, autonomous, and electric vehicle for 2025. 
APPROACH: ALL-CANADIAN-COMPATIBLE
OUTCOME: A vehicle inspired by the Canadian people and landscape with a modular architecture for VERSATILE usability and longevity.


STATUS: IN PROGRESS
COLLABORATORS: AUTODESK, APMA 
FOCUS: BRANDING, FORECASTING, VISUALIZATION, CAD
 
More information about the original concept for PROJECT ARROW, designed with Jun Won Kim, Kaj Hallgrimsson, and Matthew Schuetz is available at the links below.
Autodesk Technology Centers Presentation →
CityTV →
CTV →
CBC →
Carleton Newsroom
WITH AN ELECTRIC DRIVE TRAIN AND AUTONOMOUS CAPABILITIES, THE INTERIOR COULD BE ROOMIER AND MORE FLEXIBLE, BECOMING AN EXTENSION OF THE HOME.
VIRTUAL REALITY WAS USED AS AN ITERATIVE TOOL THROUGHOUT THE PROCESS TO QUICKLY TAKE THE DESIGN FROM PAPER TO 3D.
THE EXTERIOR SURFACE WAS MODELLED IN GRAVITY SKETCH FOR PRELIMINARY ZEBRA EVALUATION BEFORE ALIAS CLASS-A SURFACING. A GRAVITY SKETCH WIREFRAME WAS THEN CREATED FOR STREAMLINED ALIAS WORKFLOW.